1988   Founded in Switzerland
1990   Start of European buying activities (mainly dry groceries)
1996   Launch of EURO SHOPPER™ brand
1997   100 EURO SHOPPER™ products on the shelves
1998   Start of non-food sourcing
2000   400 EURO SHOPPER™ products on the shelves 
2000   Relocation to the Netherlands
2001   Focus on private label sourcing
2002   Integration of private label sourcing and EURO SHOPPER™ marketing departments
2003   Redesign of EURO SHOPPER™ label 
2003   Focus on sourcing not-for-resale goods and non-food
2005   Launch of e-sourcing tool (www.ams-marketplace.com) 
2005   Extension of Euro Shopper distributorship to Iceland
2006   Relocation to Amsterdam Schiphol Airport 
2006   Extension of Euro Shopper distributorship to United Kingdom and Greece
2008   Migros joined AMS as a shareholder
2009   Delhaize, Esselunga ans Système-U joined AMS as a shareholder
2010   Euro Shopper redesign being implemented